Fresh feedback after every trip
Send one-tap surveys over RCS after pickup, delivery, or a store visit, so shoppers rate freshness and accuracy from their inbox, with response rates the receipt survey link can't reach.
In-inbox surveys beat the survey codes printed on receipts.
Accuracy and freshness surveys flag substitutions and quality misses fast.
Product-preference polls guide assortment and weekly specials.
Thanks for shopping with us. One tap tells us how fresh and complete your order was.
A sample Grocery & Supermarkets RCS survey, fully customizable.
How RCS surveys work for Grocery & Supermarkets
Grocery and supermarket loyalty is built trip by trip, and the experience that decides whether a shopper comes back — selection, checkout speed, helpful staff, a smooth pickup or delivery — usually goes unmeasured. A frustrated shopper rarely fills out the survey printed on the receipt; they just shop somewhere else, or post a complaint. An email survey gets lost in a promo-heavy inbox. An RCS survey reaches shoppers in the texting inbox after the trip or the pickup, asking how it went while the run is still fresh.
A post-trip survey rates selection, checkout, and staff with one-tap buttons, and a pickup-or-delivery survey scores the handoff and substitutions. A 1–5 recommend score tracks per-store loyalty, suggested-reply chips surface a long line or an out-of-stock staple, and an open-ended reply catches the specifics.
The payoff is shopper-experience feedback that beats email survey response rates, service issues caught before they cost a regular, and a store-by-store read on what's working.
Where it pays off
A post-trip survey rates selection, checkout, and staff with one-tap buttons.
A survey scores curbside, delivery, and substitutions while it's fresh.
A 1–5 recommend score tracks shopper loyalty store by store.
Suggested-reply chips flag checkout waits or out-of-stock staples in one tap.
What you can launch
Survey templates in this pack
Sign up to use these survey templatesGrocery & Supermarkets RCS surveys: common questions
- When should a grocery store send a shopper survey?
- Shortly after the trip or the pickup, while the experience is fresh. An RCS survey lands in the texting inbox the shopper checks, so a one-tap rating of selection, checkout, and staff comes back the same day — far more often than a receipt-printed link or an email survey lost in a crowded inbox.
- Why do RCS surveys get more responses than email surveys?
- An RCS survey is a one-tap rating answered inside the conversation, not a link to a separate form. Because answering never leaves the inbox, response and completion rates run well above an email survey, giving each store a reliable read on the shopper experience.
- How does this catch service issues before they cost a regular?
- A quick survey surfaces a long checkout line, an unhelpful interaction, or a missing staple privately and immediately — a low score or a chip flags it so you can fix the store and follow up, instead of quietly losing the shopper or reading about it in a public review.
- What can a grocery store field with these survey templates?
- Shopper-experience surveys on selection, checkout, and staff, pickup and delivery satisfaction, a per-store recommend score, and open-ended replies — sent from a verified branded sender in Google Messages on Android and the Messages app on iPhone with iOS 18, with SMS fallback when a phone can't render RCS, and full opt-in and STOP compliance.
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